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NON-QUALIFIED STOCK OPTION AGREEMENT PURSUANT TO THE STEVEN MADDEN, LTD. 2006 STOCK INCENTIVE PLAN

Option Agreement

NON-QUALIFIED STOCK OPTION AGREEMENT
                                 PURSUANT TO THE
                               STEVEN MADDEN, LTD.
                            2006 STOCK INCENTIVE PLAN | Document Parties: STEVEN MADDEN, LTD. You are currently viewing:
This Option Agreement involves

STEVEN MADDEN, LTD.

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Title: NON-QUALIFIED STOCK OPTION AGREEMENT PURSUANT TO THE STEVEN MADDEN, LTD. 2006 STOCK INCENTIVE PLAN
Date: 11/9/2007
Industry: Footwear     Sector: Consumer Cyclical

NON-QUALIFIED STOCK OPTION AGREEMENT
                                 PURSUANT TO THE
                               STEVEN MADDEN, LTD.
                            2006 STOCK INCENTIVE PLAN, Parties: steven madden  ltd.
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                                                                    Exhibit 10.3

                                                        Draft of October 8, 2007
                                               Employee w/o employment agreement

                       NON-QUALIFIED STOCK OPTION AGREEMENT
                                 PURSUANT TO THE
                               STEVEN MADDEN, LTD.
                            2006 STOCK INCENTIVE PLAN

         THIS AGREEMENT, dated as of _________, 200_ (this "Agreement"), between
Steven Madden, Ltd. (the "Company") and _________ (the "Participant").

                              Preliminary Statement
                              ---------------------

         The   Compensation   Committee   of the Board of   Directors of the Company
(the "Committee") has authorized this grant of a non-qualified stock option (the
"Option")   on _______   __, 200_ (the   "Grant   Date") to   purchase   the number of
shares of the Company's   common stock,   par value $0.0001 per share (the "Common
Stock"),   set   forth   below in   Section   2 to the   Participant,   as an   Eligible
Employee   of the   Company   or an   Affiliate   of the   Company.   Unless   otherwise
indicated,   any   capitalized   term used but not   defined   herein   shall have the
meaning   ascribed to such term in the Steven Madden,   Ltd. 2006 Stock   Incentive
Plan,   as amended   (as the same may be further   amended   from time to time,   the
"Plan").   A copy of the Plan as in effect on the date hereof has been   delivered
to the   Participant.   By signing and returning this   Agreement,   the Participant
acknowledges   having   received   and read a copy of the Plan as in   effect on the
date   hereof   and   agrees   to   comply   with the   Plan,   this   Agreement   and all
applicable laws and regulations.

         Accordingly, the parties hereto agree as follows:

1.        Tax   Matters.   No part of the   Option   granted   hereby is   intended   to
qualify as an "incentive stock option" under Section 422 of the Internal Revenue
Code of 1986, as amended (the "Code").

2.        Grant of Option.   Subject in all respects to the Plan and the terms and
conditions   set forth herein and therein,   the   Participant is hereby granted an
Option to purchase   from the Company   ______ shares of Common Stock (the "Option
Shares"), at a price per share of $_____ (the "Option Price").(1)

3.        Vesting and Exercise.
         --------------------

         (a)       Except as set forth   below,   the Option   shall vest and become
exercisable in installments as provided below, which shall be cumulative. To the
extent that the Option has become vested and exercisable as provided below,   the
Option   thereafter may be exercised by the Participant,   in whole or in part, at
any time or from time to time prior to the expiration or earlier   termination of
the Option as provided herein and in accordance with Section 6.3(d) of the Plan,
including,   without   limitation,   the filing of such   written   form of   exercise
notice,   if any,   as may be   required   by the   Committee   or the Company and the
payment in full of the Option Price   multiplied   by the number of Option   Shares
underlying the portion of the Option   exercised.   Upon expiration of the Option,
the Option   shall be canceled and no longer   exercisable.   The   following   table
indicates each date upon which the   Participant   shall be vested and entitled to
exercise   the   Option   with   respect   to the   percentage   of the   Option   Shares
indicated   beside   such   date,   provided   that   the   Participant   has   not had a
Termination   of   Employment   any time   prior to such date (each of the dates set
forth below being herein called a "Vesting Date"):

                                                              Percentage
                                                                of Option
                            Vesting Date                      Shares Vested
                         -----------------                    -------------

                         First Anniversary                        331/3%
                            of Grant Date

                        Second Anniversary                        662/3%
                           of Grant Date

                         Third Anniversary                          100%
                           of Grant Date

          (b)       There   shall be no   proportionate   or   partial   vesting in the
periods   prior to each   Vesting   Date and all   vesting   shall   occur only on the
appropriate    Vesting   Date,   provided   that   the   Participant   has   not   had   a
Termination of Employment at any time prior to such Vesting Date.

         (c)       The Option   [will/will not] become fully vested on a Change in
Control.

------------------------

(1)   Option   Pri  


 
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