EX-10.27 FRANCHISE AGREEMENTFranchise Agreement |
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EXHIBIT 10.27
FRANCHISE
AGREEMENT
THIS
FRANCHISE AGREEMENT ("AGREEMENT"), entered into on this 7th day of
January,
2005 by
and between BACK YARD BURGERS, INC., a Delaware corporation
("Franchisor"),
with its principal place of business at 1657 Shelby Oaks Drive,
Suite
#105, Memphis, Tennessee 38134 and WILLIAM N. GRIFFITH
("Franchisee[s]"),
whose
principal place of business is 2770 Tugboat Lane, #104, Cordova, TN 38016.
W I T N E S S E
T H
WHEREAS, Franchisor has created a
method for establishing and operating
quick-service
restaurants which are known as Back Yard Burgers(R) restaurants
and has
also created a system for the establishment and operation of such
restaurants
selling standardized menu items (the "System"), all of which is set
out in
the Franchise Administration Manual and the Restaurant Operations Manual
(hereinafter
collectively the "Manuals"), which are loaned to the Franchisee for
the
duration of this Agreement; and
WHEREAS, Franchisor has, by
considerable expenditure, created
substantial
goodwill associated with its marks described hereinafter; and
WHEREAS, Franchisee desires to operate
a Back Yard Burgers(R)
restaurant
(the "Restaurant") in a certain territory hereinafter defined (the
"Territory");
and
WHEREAS, Franchisee desires to use the
System and trademarks and/or
trade
names "Back Yard Burgers(R)", the logo associated with the name
"Back Yard
Burgers(R)"
(an outdoor grill with flames emanating therefrom) and other
trademarks
now or hereafter owned and used by Franchisor in the operation of
restaurants
(hereinafter collectively the "Marks");
NOW, THEREFORE, in consideration of
the mutual promises, and covenants
herein
contained, the parties hereto agree as follows:
1.
GRANT OF RIGHT.
(a) Franchisor grants to Franchisee the right
to open and operate
a Restaurant in the Territory
using the System and the Marks.
(b) Franchisee agrees to use the System and
the Marks in the
manner prescribed by
Franchisor.
(c) Franchisee agrees to use the Marks only
in accordance with the
provisions of this Agreement and the
Manuals, and to notify
Franchisor of any improper
use of the Marks by others of which
Franchisee becomes aware.
Franchisee shall not use any of the
Marks as part of its
corporate name, other business name or
internet domain name, whether
alone or in prefix, suffix, or
in combination with other
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modifying words, without the
prior written permission of
Franchisor. Any and all
goodwill associated with the Marks,
including any goodwill which
might be deemed to have arisen
through Franchisee's
activities, shall inure directly and
exclusively to the benefit of
Franchisor, and Franchisee shall
not at any time acquire any
rights in the Marks. Franchisee
further agrees that it will
not challenge Franchisor's
ownership of the Marks, and
that it will not register or
attempt to register the Marks
in its own name or that of any
other firm, person or
corporation. If requested by Franchisor,
Franchisee will assign to
Franchisor any domain name
registrations which contain
one or more of the Marks.
(d) The license granted by this Agreement
does not include the
right to operate mobile
units, trailers, concessions, and/or
catering off the premises of
the Restaurant; however, if you
obtain our specific prior
written permission, you will be
allowed to prepare product
for off-premise sales. All such
off-premise operations by
Franchisee shall be subject to and
in accordance with the terms
and provisions of this Agreement
and the Manuals.
2. TERRITORY. Franchisor agrees that,
during the term of this Agreement,
it will not sell or establish any
other franchised or company-owned
Restaurant or any other restaurant
which sells hamburgers and/or
chicken sandwiches in the following
territory: A site to be determined
with a one (1) mile exclusive radius
(the "Territory"), except in or in
conjunction with any military
installation, zoo, amusement park, or
stadium/arena/coliseum. Franchisee
expressly acknowledges and agrees
that Franchisor shall retain the
exclusive right to sell within the
Territory in grocery stores, specialty
shops, or other non-restaurant
retail outlets both food and non-food
products (now existing or
hereafter developed) bearing one or
more of the Marks. This Agreement
applies only to the Territory.
3.
COVENANTS OF FRANCHISOR
(a) Franchisor will provide, without charge
and at a training
facility designated by
Franchisor, Franchisee and/or employees
designated by Franchisee with an
approximate eight-week
training session which will
include classroom as well as
"on-the-job"
training. Franchisee shall be responsible for its
travel and room and board
expenses incurred in connection with
training and the cost of
uniforms. Franchisee or Franchisee's
representative must
successfully complete training, and three
of its restaurant managers
must be certified by Franchisor
prior to commencement of
operations by Franchisee.
(b) Franchisor shall furnish Franchisee with
copies of the Manuals
which set forth the standard
operating policies and procedures
of Franchisor.
(c) Franchisor will provide site guidance to
Franchisee by
delivering suggested
dimensions and design plans for the
Restaurant. Franchisors
acceptance of the site does not
guarantee the success of the
location.
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Franchisor will provide
Franchisee with prototypical
construction documents
indicating the site and construction
work required. Determination
that these documents are in
compliance with any local
statutes, ordinances, codes, or
regulations is the
responsibility of Franchisee. Franchisor
shall provide consultation
regarding preparation of actual
construction documents at no
additional charge. Franchisor
will assist Franchisee and
Franchisee's consultants in the
selection of a general contractor
by providing guidelines and
suggested stipulations to be
included in agreements between
Franchisee and its general
contractor. Franchisor will
periodically review the
progress of the Restaurant
development. The actual
day-to-day supervision of the
Restaurant development shall
be the responsibility of
Franchisee.
(d) Franchisor will perform lease or purchase
agreement review and
will provide guidance in
negotiations of such agreements.
However, it is strongly
recommended that Franchisee have such
documents examined by legal
counsel or other competent advisor
prior to their execution.
Franchisor disavows any
responsibility for the
legality or contents of such agreement
or any of those documents
referenced in paragraph 3(c) hereof.
(e) Franchisor will furnish Franchisee with
lists of equipment,
supplies, and other items
which are to be utilized in the
operation of the Restaurant.
Franchisor will also assist in
locating sources of supply
for all such items. Currently,
Franchisee is required to
purchase three items from
Franchisor, namely, Miz
Grazi's Hot Sauce(TM), Back Yard
Burgers(R) Lemon Butter Spice
Packs, and Back Yard Burgers(R)
Blackened Seasoning. Formulas
for these items are "trade
secrets" of Franchisor
(or its suppliers) and any substitution
therefore would substantially
alter the recognized taste and
presentation of products in which
these items are used.
Additional proprietary items
may be introduced in the future
which Franchisee will be
required to purchase from Franchisor
or its designated suppliers.
Franchisee is further required to
use certain brands of
products in the preparation of products
for sale. Franchisor believes
that, because of national
contract pricing, those
required brands will be competitively
and reasonably priced. Franchisee is not
required to purchase
any other items from
Franchisor or its designated suppliers.
In any event, all items
utilized in the Restaurant must meet
the quality standards of
Franchisor. Franchisor will permit
Franchisee to obtain
equipment, fixtures, supplies, and other
services from sources of
Franchisee's choice provided that the
chosen suppliers meet the Franchisor's
quality, service,
safety and health standards,
and have the capacity to supply
Franchisee's requirements.
Additionally, any such supplier
must demonstrate sound
financial condition and business
reputation, and must supply
to a sufficient number of
franchisees of Franchisor to
enable Franchisor economically to
monitor compliance with
Franchisor's standards,
specifications, and
requirements.
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(f) Prior to commencement of operations of
the Restaurant,
Franchisor will send a
representative to the Restaurant
premises to perform a final
inspection, including equipment
check-out, proper stocking of
goods and materials, staffing,
sign installation,
landscaping, fixtures and the actual
building structure, and to
conduct an overall review of the
plans to begin operations. In
the event that all conditions
necessary to commence
operations have been met, the Franchise
Representative will issue a
written opening authorization
("Opening Authorization")
to the Franchisee which shall
certify Franchisor's approval
for the Franchisee to open for
business. Should any items be
noted as deficient or improperly
prepared, the Franchisee will
be required to correct
satisfactorily such items
prior to commencing actual
operations. In addition,
Franchisor will have its New Store
Opening Team at the
Restaurant to assist Franchisee in hiring,
training, opening, and
operating the restaurant for at least
the first five (5) days of
operations.
(g) Following commencement of operations, a
Franchisor
representative will make
periodic visits to the Restaurant.
Periodically, the Franchisor
representative will make a
written inspection report of
the physical condition, and
Franchisee's performance of
all primary aspects of the
Restaurant business. Copies
of these reports will be furnished
to the Franchisee, or manager
designated by the Franchisee.
Any deficiencies or any
violations of the Agreement or the
Manuals noted in the report must be
corrected. Failure to make
such corrections can result
in termination of this Agreement
pursuant to Paragraph 7
hereof.
4.
COVENANTS OF FRANCHISEE.
(a) Simultaneously with the execution of this
Agreement Franchisee
shall pay Franchisor a
franchise fee of Twenty Five Thousand
Dollars ($25,000.00). This
fee is non-refundable.
(b) Franchisee agrees to submit to Franchisor
a site selected for
the Restaurant as soon as
practicable, but in no event more
than 120 days following the
execution of this Agreement.
Franchisee further agrees
that commencement of retail
operations of the Restaurant
shall begin not more than 270
days following the execution
of this Agreement.
Franchisee shall provide
Franchisor with complete engineering
surveys of the selected site
prepared by an engineer or
surveyor currently licensed
in the state in which the site is
located. Franchisee may use
the above prototypical
construction documents to
convey the intent of Franchisor to
its architects and engineers
who shall be currently licensed
in the state in which the
Restaurant is to be constructed.
Franchisee shall have actual
construction documents prepared
by such duly licensed professionals for
use in obtaining
competitive bids, securing
required permits, constructing the
project, ascertaining in
consultation with professional
consultants the suitability
of the soil and subsurface
conditions of the site for
placement of the construction shown
on the prototype construction
documents,
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and modifying the prototype
design as necessary to comply with
local statute, ordinances,
regulations and codes.
(c) Franchisee agrees to pay Franchisor a
royalty of four percent
(4%) of the gross receipts
(less sales tax) derived from all
sales of goods (whether food
or non-food) and services made
by, at or from the
Restaurant, including, but not limited to,
catering and off-premises
sales ("Gross Receipts"). Such
royalty payments shall be
made on a weekly basis (accounting
period Sunday through
Saturday) and forwarded by mail so as to
arrive at Franchisor's
headquarters within seven (7) days of
each Saturday. Failure to pay royalties as
herein called for
can result in cancellation of
this Agreement as provided
below.
(d) Franchisee agrees to maintain books and
records of all
operations of the Restaurant
and to make such books and
records available to
Franchisor for inspection. Franchisor
reserves the right to have
such books and records of the
Restaurant audited. Should
such audit result in the
determination that reports to
Franchisor have been understated
by an amount exceeding 1%,
then the Franchisee shall pay for
all audit costs incurred and
royalties owing plus interest at
the maximum rate allowable by
applicable law.
(e) Franchisee agrees to spend a sum equal to
not less than two
percent (2%) of gross
receipts (less any sales tax) on local
promotion and advertising
such as radio, television,
Duratrans, banners, other
point-of-purchase materials,
printing of coupons, direct
mail, and other collateral
materials. Franchisor will
furnish suggested promotional
programs and advertisements,
and Franchisee may prepare its
own. All advertisements and
promotions must have prior written
approval from Franchisor.
In addition, Franchisor shall
have the right at any time, and
from time to time, to create
Co-op Advertising Regions. If and
when Franchisor creates a
Co-op Advertising Region for the
region in which the
Franchisee's Restaurant is located,
Franchisee shall become a
member thereof and participate
therein. The size and content
of such regions, when and if
established by the
Franchisor, shall be binding upon
Franchisee and all other Back
Yard Burgers franchisees
similarly situated who are
required by the terms of their
franchise agreements to so
participate. At all meetings of
such Co-op Advertising Region
each participating Franchisee,
and Franchisor, shall be
entitled to one (1) vote for each of
its Restaurants located
within such Co-op Advertising Region.
Twenty percent (20%) of the
eligible member votes, or
Franchisor by itself, may
call a meeting of all members of a
Co-op Advertising Region. All
matters concerning operation of
a Co-op Advertising Region
shall be decided by majority vote,
provided that a quorum is present, and such
vote shall bind
all members of said region,
including Franchisor. For purposes
hereof, a quorum shall
consist of members entitled to cast at
least 50% of the total number
of votes in such Co-operative
Advertising Region. Upon the
approval of at least a majority
of the votes represented by
all of
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the members of the Co-op
Advertising Region, the Co-op
Advertising Region members
may vote to require each member to
contribute up to, but not
greater than, six percent (6%) and
not less than one percent
(1%) of the Gross Receipts (less
sales tax) of all such
member's Restaurants in said Co-op
Advertising Region for a
regional co-op advertising program or
programs. In the event of
approval of such additional regional
advertising contributions as
aforesaid, each franchisee,
including Franchisee, and
Franchisor, shall contribute to the
Co-op Advertising Region in
accordance with said vote.
Expenditures made by
Franchisee pursuant to any Co-op
Advertising Region program
shall be credited against
Franchisee's local
advertising requirement described in
Paragraph 4(e) above.
Notwithstanding any contrary provision
hereinabove, Franchisor shall
have the right to approve the
content of all advertising
and promotional materials of the
Co-op Advertising Region.
Franchisor may require all of
its Franchisees to participate
periodically in certain
national marketing promotions.
(f) Franchisee agrees to contribute to a
National Advertising Fund
(the "Fund") which
shall be administered by Franchisor.
Contributions shall be in an
amount equal to one percent (1%)
of the Gross Receipts.
Payments to the Fund shall be made on a
weekly basis and submitted
along with royalty payments.
Franchisor shall apply at least
fifty percent (50%) of
contributions to the creation
of marketing tools, such as
advertising copy for use on
local radio and television, ad
slicks, four-color art,
design, and other collateral pieces.
As a general rule, Franchisor
will not use the Fund for the
purchase and placement of
media advertising. Franchisee agrees
that Franchisor shall be
authorized to spend the remaining
funds on such items as new
product testing and development,
market research, improvements
in operating methods and
techniques, or for other such
purposes that Franchisor shall
deem to be in the interest of
improving operations and
earnings of Restaurants.
Franchisor shall furnish Franchisee
with a yearly report of the
status of the Fund which shall
disclose contributions made
and uses thereof. Franchisor shall
make contributions on behalf
of its company-owned Restaurants
at the same rate as required
of Franchisee herein.
(g) Franchisee shall submit for review a
weekly Form 45 and a
monthly profit and loss
statement to Franchisor together with
all other reports as required
by the Manuals.
(h) Franchisee agrees to operate the
Restaurant and the off
premises operations in accordance with
all standards,
specifications, methods,
techniques, and procedures set forth
in the Manuals which may be
amended, replaced, and
supplemented from time to time
by Franchisor.
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(i) Franchisee agrees to obtain and maintain
in full force during
the term of this Agreement or
any renewal hereof an insurance
policy or policies affording
at least the following coverage:
(1) (A) Commercial General






