Exhibit 10.1
FISCAL 2009 COMPENSATION
ARRANGEMENTS FOR NAMED EXECUTIVE OFFICERS
The Compensation Committee of the
Board of Directors (the “Compensation Committee”) of
Alloy, Inc. (the “Company”) determines the compensation
arrangements, including base salaries and bonuses, if any, for each
of the Company’s named executive officers, namely Matthew C.
Diamond, the Company’s Chief Executive Officer; James K.
Johnson, Jr., its President and Chief Operating Officer; Joseph D.
Frehe, its Chief Financial Officer; Gina R. DiGioia, its Chief
Legal Officer and Secretary; and Robert L. Bell, its Chief
Technology Officer (collectively, the “Executives”).
The following table sets forth the salaries payable to each of the
Executives for services rendered during fiscal year ending
January 31, 2010 (“Fiscal 2009”) and the bonuses
issued to each Executive in Fiscal 2009 for services performed
during fiscal year ended January 31, 2009 (“Fiscal
2008”).
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Fiscal 2008 Base
Salary
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Cash
Bonus(1)
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Value of Restricted
Stock Grants($)
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Value of Stock
Options($)(2)
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Matthew C. Diamond
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Chief Executive Officer
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$
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450,000
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$
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400,000
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$
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1,871,612
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(3)
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$
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641,804
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James K. Johnson, Jr.
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Chief Operating
Officer
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$
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450,000
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$
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400,000
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$
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1,871,612
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(3)
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$
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641,804
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Joseph D. Frehe
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Chief Financial
Officer
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$
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255,000
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(4)
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$
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69,500
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$
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20,000
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(5)
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—
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Gina R. DiGioia
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Chief
L
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