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EXHIBIT 10.1 EXECUTIVE EMPLOYMENT AGREEMENT

Employment Agreement

EXHIBIT 10.1 EXECUTIVE EMPLOYMENT AGREEMENT | Document Parties: WEBSIDESTORY INC | JAMES W. MACINTYRE, IV You are currently viewing:
This Employment Agreement involves

WEBSIDESTORY INC | JAMES W. MACINTYRE, IV

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Title: EXHIBIT 10.1 EXECUTIVE EMPLOYMENT AGREEMENT
Governing Law: California     Date: 11/2/2006
Industry: Software and Programming     Sector: Technology

EXHIBIT 10.1 EXECUTIVE EMPLOYMENT AGREEMENT, Parties: websidestory inc , james w. macintyre  iv
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Exhibit 10.1

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EXECUTIVE EMPLOYMENT AGREEMENT

     This EXECUTIVE EMPLOYMENT AGREEMENT (“ Agreement ”) is made and entered into and shall be effective as of October 29, 2006, between WEBSIDESTORY, INC ., a Delaware corporation (the “ Company ”), and JAMES W. MACINTYRE, IV (the “ Employee ”).

Recitals :

     WHEREAS, the Company desires to employ the Employee as the President and Chief Executive Officer of the Company; and

     WHEREAS, the Employee and the Company desire to set forth in this Agreement certain terms and provisions governing the employment relationship between Employee and the Company.

     NOW, THEREFORE, in consideration of the mutual covenants and undertakings set out herein and other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the Company and the Employee hereby agree as follows:

      1. DEFINITIONS

     The following words and terms shall have the meanings set forth below for the purposes of this Agreement:

          1.1. Affiliates . “Affiliates” of a Person, or Persons “affiliated” with such Person, shall mean any Persons which, directly or indirectly, through one or more intermediaries, controls or are controlled by or are under common control with, such Person.

          1.2. Base Compensation . “Base Compensation” shall mean the compensation payable to the Employee in accordance with Section 3.1 hereof.

          1.3. Cause . “Cause” shall mean:

(a) any action by the Employee involving willful misconduct which causes material harm to the Company’s Business; or

(b) the Employee’s conviction of a felony for conduct in connection with the performance of his duties and responsibilities for the Company or which is otherwise materially injurious to the Company.

          Any determination of Cause for purposes of this Section 1.3 shall be made by the Board of Directors of the Company at a duly-constituted meeting thereof at which the Employee shall have the right to be heard, to submit evidence, and to be represented by counsel. Prior to such meeting, the Employee shall be entitled to receive not less than ten (10) business days’ notice (the “ Notice Period ”) of the conduct purporting to constitute Cause. During the Notice Period, the Employee shall have the right to conform his conduct so that Cause does not exist, in

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which case any Notice of Termination for such Cause shall be withdrawn and of no effect. No determination of Cause hereunder, whether or not in compliance with the process described herein, shall prevent or be deemed to prevent judicial review of that determination.

          1.4. Change in Control . A “Change in Control” shall occur on the date that there occurs: (a) a merger or consolidation of the Company with or into another corporation or other entity (with respect to which less than a majority of the outstanding voting power of the surviving or consolidated corporation is Beneficially Owned, directly or indirectly, by persons who are stockholders of the Company immediately prior to such event); (b) the sale or transfer of all or substantially all of the properties and assets of the Company; (c) any purchase by any party (or group of affiliated parties) of shares of capital stock of the Company (either through a negotiated stock purchase or a tender for such shares), the effect of which is that such party (or group of affiliated parties) that did not Beneficially Own a majority of the voting power of the outstanding shares of capital stock of the Company immediately prior to such purchase Beneficially Owns at least a majority of such voting power immediately after such purchase; or (d) any other change of control of fifty percent (50%) or more of the outstanding voting power of the Company in a single transaction or series of related transactions, but for purposes of this subsection (d) excluding an underwritten public offering or Rule 144A private placement by the Company of shares of common stock or other securities. In all respects, the definition of “Change in Control” shall be interpreted to comply with Section 409A of the Code, and the provisions of Treasury Notice 2005-1, Proposed Treasury Regulation Section 1.409A and any successor statute, regulation and guidance thereto. For purposes of this Agreement, “Beneficial Ownership” shall have the meaning set forth in Rule 13d-3 under the Securities Exchange Act of 1934, as amended.

          1.5. Confidential Information . “Confidential Information” shall mean all data and information, in whatever form, whether or not originated by the Employee, relating to the Company’s Business and its actual or any actively considered business product, or service, provided that (i) such data and information is not generally known by the public or by others with no duty to maintain the confidentiality of such information (except where such disclosure occurs as a result of a breach of this Agreement or other act or omission of the Employee which the Employee, as the Chief Executive Officer of the Company, does not have authority to make such disclosure), (ii) the Company or any of its Subsidiaries take reasonable steps, in the exercise of its good faith judgment, to secure and maintain the confidentiality of such data and information, and (iii) such data and information derives independent economic value, actual or potential, from not being generally known to, and not being readily ascertainable through proper means by, other persons who could obtain economic value from its disclosure.

          1.6. Code . “Code” shall mean the Internal Revenue Code of 1986, as amended and in effect from time to time, and the Treasury regulations and other guidance issued thereunder.

          1.7. Company’s Business . “Company’s Business” shall mean the business of the Company and any of its Subsidiaries of developing and providing software or enabling services for use by businesses to conduct web site or other system usage analytics, web site search, web site content management and keyword bid management, and any other products or services that, during the Employee’s employment under this Agreement, are actually put in use

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or designed into products or services or are, to Employee’s knowledge, in pre-commercial and documented research and development at the Company or any of its Subsidiaries.

          1.8. Copyrights . “Copyrights” shall mean materials used in the Company’s Business for which copyright protection may be obtained including, but not limited to: literary works (including all written material), computer programs, artistic and graphic works (including designs, graphs, drawings, blueprints and other works), recordings, models, photographs, slides, motion pictures and audio-visual works, regardless of the form or manner in which documented or recorded; and any domestic or foreign copyright registrations and/or applications for such registrations, including all or any portion of such materials or other subject matter identified by any such registration or application, along with any rights of renewal or extension.

          1.9. Date of Termination . “Date of Termination” shall mean (i) if the Employee’s performance of services is terminated for Cause or Disability, the date specified in the Notice of Termination, or (ii) in the case of death, on the date of death, or (iii) if the Employee’s performance of services is terminated for any other reason, the date specified in such Notice.

          1.10. Disability . “Disability” shall mean the Employee’s inability to perform the essential functions of his position with or without accommodation by reason of any medically determinable physical or mental impairment which has lasted or can reasonably be expected to last without material interruption for a period of not less than 180 or more consecutive days, as determined by the Employee’s Physician; provided , however that in the event such determination is challenged by the Company, such challenge will be resolved by a panel of three licensed medical physicians (“ Physicians ”), whose decision shall be final and binding on both parties. For this purpose, the Employee and the Company shall each choose a Physician and the Physicians so chosen shall select a third. Notwithstanding the foregoing, to the extent that any payment under this Agreement that is subject to Section 409A of the Code may become payable due to a Disability, “Disability” shall mean the Employee (A) is unable to engage in any substantial gainful activity by reason of any medically determinable physical or mental impairment which can be expected to result in death or can be expected to last for a continuous period of not less than twelve (12) months, or (B) is, by reason of any medically determinable physical or mental impairment which can be expected to result in death or can be expected to last for a continuous period of not less than twelve (12) months, receiving income replacement benefits for a period of not less than six (6) months under a Company-sponsored group disability plan.

          1.11. Employment Commencement Date . “Employment Commencement Date” shall mean November 20, 2006.

          1.12. Good Reason . “Good Reason” shall mean any of the following reasons unless Employee has provided specific written consent to such occurrence in respect to this Agreement:

          (a) The failure to elect or to re-elect or to appoint or to re-appoint the Employee to the offices of President and Chief Executive Officer and as a member of the Board of Directors of the Company or its successor; or

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          (b) A material diminution by the Company in the Employee’s authority, functions, duties or responsibilities with the Company; or

          (c) Any reduction in the Employee’s Base Compensation as the same may be increased from time to time or, except to the extent permitted by Section 3.5 hereof, any material adverse change in the benefits provided to the Employee, taken as a whole, or any failure of the Company to award a Performance Bonus to the Employee in accordance with Section 3.2, except to the extent permitted by Section 2.4(a) below; or

          (d) Relocation of the Company’s office in Herndon, Virginia prior to such time as the Employee relocates to the Company’s headquarters office pursuant to Section 2.4 (or of the Company’s headquarters office after such time as the Employee relocates there pursuant to Section 2.4) such that the Employee is required to work in an office which is more than fifty (50) miles from the location of such respective office; or

          (e) The failure of the Company to obtain the agreement from any successor to the Company to assume and agree to perform this Agreement pursuant to Section 10.1 hereof; or

          (f) A failure by the Company to pay any material amount due to the Employee pursuant to the terms of this Agreement within a reasonable time after it becomes due, except for an inadvertent error to make such payment; or

          (g) Any purported termination of the Employee’s employment by the Company which is not effected pursuant to a Notice of Termination satisfying the requirements of this Agreement; or

          (h) Any change in the Employee’s reporting relationships, such that the Employee no longer reports directly to the Board of Directors of the Company; or

          (i) A material breach of this Agreement by the Company;

provided , that the Employee shall (A) provide to the Company in writing, in reasonable detail, not less than ten (10) business days’ prior written notice of any events or circumstances constituting Good Reason and (B) afford the Company a reasonable opportunity to remedy any such events or circumstances, if such events or circumstances are capable of being remedied, in which event the Employee shall determine in good faith whether or not such events or circumstances have been remedied.

          1.13. Intellectual Property . “ Intellectual Property ” shall mean, collectively, the Trademarks, Patents, Copyrights, and Trade Secrets.

          1.14. Notice of Termination . For purposes of this Agreement, a “Notice of Termination” shall mean a dated notice in writing which (i) indicates the specific termination provision in this Agreement relied upon, (ii) sets forth in reasonable detail the facts and circumstances claimed to provide a basis for termination of the Employee’s employment under the provision so indicated, (iii) specifies a Date of Termination, which shall (except in the case of

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a termination for Cause) be not more than thirty (30) days after the date of the Notice of Termination, and (iv) is delivered in accordance with the provisions of Section 10.2 hereof.

          1.15. Patents . “ Patents ” shall mean any domestic or foreign patents used in the Company’s Business, including any inventions, discoveries, improvements, designs and ideas or other subject matter described or protected by such patents, and any patents that are or may be granted from any domestic or foreign application to obtain a patent, including any inventions, discoveries, improvements, designs and ideas, or other subject matter described or protected by such application, including, without limitation, any continuations, continuations-in-part, divisions, reissuances, reexaminations, renewals, revisions and extensions thereof.

          1.16. Person . “ Person ” shall mean any natural person or any legal, commercial or governmental entity such as, but not limited to, any general or limited partnership, firm, corporation, limited liability company, association, joint venture, trust, unincorporated organization or person acting in a representative capacity, as well as any syndicate or group that would be deemed to be a person under Section 13(d)(3) of the Exchange Act, any successor statutes thereto, and the rules and regulations promulgated thereunder

          1.17. Qualifying Termination . A “Qualifying Termination” shall mean termination of the Employee’s employment by the Company other than for death, Disability or Cause, or by the Employee with Good Reason (but only if Good Reason for such termination arises as a result of one of the events described in clauses (c), (d), (e), (f), (g) or (i) of Section 1.12 above), which occurs within twelve (12) full calendar months following the effective date of a Change in Control of the Company or within six (6) full calendar months prior to a Change in Control of the Company if it is reasonably demonstrated by the Employee that such termination of employment was at the request of a third party who has taken steps reasonably calculated to effect a Change in Control of the Company.

          1.18. Residuals . “Residuals” means information in non-tangible form, which may be retained in human memory by persons who have had access to the Confidential Information and Intellectual Property, including ideas, concepts, know-how or techniques contained therein.

          1.19. Subsidiary . “Subsidiary” shall mean any direct or indirect subsidiary of the Company.

          1.20. Trademarks . “ Trademarks ” means any trademarks, service marks, trade names, domain names, logos, trade dress, or other material used by the Company in the Company’s Business for which trademark protection may be obtained including, but not limited to, marks, designs, logos, slogans, terms, words, phrases, and like subject matter, together with all translations, adaptations, derivations and combinations thereof, and any common law rights therein and goodwill associated therewith, and any domestic or foreign trademark or service mark registrations and/or applications for such registrations, including all or any portion of a trademark, service mark or other subject matter identified by any such registration or application.

          1.21. Trade Secrets . “Trade Secrets” shall mean Confidential Information used in Company’s Business for which the Company has not sought patent protection, explicitly

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excluding Residuals, that the Company has reasonably determined: (1) derives independent economic value, actual or potential, from not being generally known to the public or to other Persons who can obtain economic value from its disclosure or use; and (2) is the subject of efforts that are reasonable under the circumstances to maintain its secrecy.

      2. PERFORMANCE OF SERVICES

          2.1. Position . The Company agrees to employ the Employee as the President and Chief Executive Officer of the Company, effective as of the Employment Commencement Date, and the Employee agrees to serve as the President and Chief Executive Officer of the Company, on the terms and conditions set forth in this Agreement.

          2.2. Duties . During the Employee’s employment pursuant to this Agreement, the Employee will perform the duties, undertake the responsibilities and exercise the authority customarily performed, undertaken and exercised by persons employed in a similar executive capacity or as reasonably assigned by the Company’s Board of Directors (the “ Board ”). Employee shall report to the Board. Employee shall use his best efforts to further the interests of the Company and, following the Employment Commencement Date, to perform such services for the Company as are consistent with his title of President and Chief Executive Officer of the Company. Employee shall devote substantially all of his business time and efforts to the performance of his duties. Subject to the terms of the Non-Competition Agreement dated as of February 1, 2006 between Employee and the Company (the “ Non-Competition Agreement ”), this shall not preclude the Employee from participating in any Permitted Outside Activities (as defined below). The Employee expressly acknowledges and agrees that during his employment he shall disclose to the Company in advance the identity and general nature of each prospective Permitted Outside Activity, provided that, the Company shall enter into an appropriate nondisclosure agreement upon request of the Employee in connection with such disclosure. The following are “ Permitted Outside Activities ”: (1) participation in venture capital and other investment companies and partnerships; (2) participation in various holding and real estate development companies and partnerships; (3) general and ongoing research and development outside the Company’s Business and not, during Employee’s employment pursuant to this Agreement, involving material commercial transactions; (4) devotion of time to personal and family investments; or (5) service on community and civic boards, or participation in industry associations; in each case provided such activities do not interfere with his duties to the Company, as determined in good faith by the Board.

          2.3 Directorship . The Employee shall be appointed as a member of the Board, effective as of the Employment Commencement Date, and thereafter shall serve as a member of the Board, subject to election and reelection by the Company’s stockholders in accordance with the Company’s Certificate of Incorporation and Bylaws. The Employee shall not be paid a fee or any other additional compensation for serving as a member of the Board. The Company shall reimburse the Employee for reasonable expenses incurred in connection with the Employee’s service as a member of the Board in accordance with the Company’s business expense reimbursement policies as in effect from time to time.

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          2.4 Relocation and Travel .

          (a) The Employee and his family may continue to reside in Northern Virginia, through December 31, 2007 with the Employee traveling to and from the Company’s headquarters in San Diego, California and other offices of the Company and other locations on Company business as reasonably necessary to fulfill his responsibilities under this Agreement. During such period, following the Employment Commencement Date, the Company shall rent (or reimburse the Employee for the rental of) a residence in the San Diego, California area mutually agreeable to the Employee and the Company for the Employee and his family, at the Company’s sole cost and expense. Not later than December 31, 2007 the Employee shall relocate his primary residence to the San Diego, California area. The Board and the Employee will periodically evaluate the Employee’s relocation plan, and the Board and the Employee may make such changes to the Employee’s relocation plan, as the parties may mutually agree. If (i) the Employee has not relocated his primary residence to the San Diego, California area by December 31, 2007, and (ii) after consultation with the Employee, the Board requests Employee to relocate his primary residence to the San Diego, California area but Employee fails to do so within thirty (30) days after such request, then, upon written notice to the Employee from the Board (the “ Relocation Notice ”) and continuing until such time as the Employee relocates his primary residence to the San Diego, California area, as the Company’s sole remedy for the Employee’s failure to relocate his primary residence in accordance with this paragraph, during the period beginning on the first day following the Relocation Notice and continuing until such time as the Employee relocates his primary residence to the San Diego, California area, (i) the amount of the Employee’s Performance Bonus shall be reduced by 50% as to such period only, and (ii) for each vesting date during such period, the Employee’s option to purchase shares of common stock of the Company in accordance with Section 3.3 below shall, on the first day of each month during such period, vest and become exercisable as to only 50% of the shares that would otherwise vest and become exercisable on each such vesting date, and shall be terminated and cancelled in full as to the remaining 50% of the shares, that would otherwise vest and become exercisable on each such vesting date.

          (b) Should the Employee relocate to the San Diego, California metropolitan area during his employment under this Agreement, the Company agrees to reimburse the Employee for all Relocation Expenses (as defined below) relating to such relocation. The Company shall make such reimbursement promptly upon presentation of reasonably detailed documentation of his Relocation Expenses. For purposes hereof, “ Relocation Expenses ” shall mean the following reasonable expenses incurred by the Employee related to moving his and his family’s primary residence from Northern Virginia to the San Diego, California metropolitan area: (i) costs of looking for a new primary residence, including house hunting trips; (ii) attorneys’ fees, closing costs and brokers’ commissions (up to 6%) associated with the sale of the Employee’s Northern Virginia residence, if such residence is sold on or prior to June 30, 2008; (iii) attorneys’ fees and closing costs associated with the purchase of the Employee’s new residence in the San Diego, California area (but excluding mortgage loan fees and points); (iv) temporary family living expenses; (v) relocation travel expenses; and (vi) the physical movement of furniture, clothing, household effects, vehicles and other items from the Employee’s Northern Virginia home to the San Diego, California area. To the extent any Relocation Expenses are deemed to be taxable compensation to the Employee, the Company will make a “gross up” payment to the Employee sufficient to pay all federal, state and local income taxes imposed on the Employee in connection with the Company’s reimbursement of Relocation Expenses and the payment of such taxes.

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      3. COMPENSATION AND BENEFITS

          3.1 Base Compensation . The Company will pay to the Employee for his services hereunder an annual salary (“ Base Compensation ”). As of the Employment Commencement Date, the Employee’s Base Compensation shall be $375,000 per annum. This Base Compensation will be reviewed annually and may be increased from time to time in such amounts as may be determined by the Compensation Committee of the Board (the “ Compensation Committee ”), but may not be decreased without the Employee’s consent. The Base Compensation shall be payable in conformance with the Company’s customary payroll practices as established and in effect from time to time.

          3.2. Bonus . The Employee shall be eligible for a bonus in respect of the 2006 fiscal year of Visual Sciences, LLC under the Visual Sciences, LLC bonus program in effect on the date hereof, determined as if the Employee had continued his employment with Visual Sciences, LLC under the Prior Agreement (as hereafter defined) through the date of payment of such bonus. In addition to the Base Compensation as set forth in Section 3.1, and conditioned upon the Employee’s continued employment with the Company and subject to Section 2.4(a), for each of the Company’s fiscal years (commencing with the 2007 fiscal year), the Employee will be eligible to earn an annual performance bonus (“ Performance Bonus ”) based upon the Employee’s achievement each fiscal year of goals and objectives to be mutually agreed upon by Employee and the Compensation Committee at the beginning of each such year. Such Performance Bonus shall be paid to Employee during the first quarter of each fiscal year following the fiscal year in which it is earned. For 2007, the Employee shall be eligible for a Performance Bonus of up to $225,000. The amount of the Performance Bonus for which the Employee is eligible shall be reviewed annually and may be increased from time to time by the Compensation Committee, but may not be decreased without the Employee’s consent.

          3.3. Equity Compensation . Effective on the third business day following the Company’s announcement of its results of operations for the third fiscal quarter of 2006, and subject to the Employee’s continued employment with the Company, the Company will grant to Employee a non-qualified stock option to purchase 400,000 shares of the Company’s common stock, par value $0.001 per share, at a per


 
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