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EMPLOYMENT AGREEMENT

Employee Retention Agreement

EMPLOYMENT AGREEMENT | Document Parties: VERTICAL BRANDING, INC. You are currently viewing:
This Employee Retention Agreement involves

VERTICAL BRANDING, INC.

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Title: EMPLOYMENT AGREEMENT
Governing Law: California     Date: 10/6/2008
Industry: Advertising     Sector: Services

EMPLOYMENT AGREEMENT, Parties: vertical branding  inc.
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EXHIBIT 10.1

EMPLOYMENT AGREEMENT

EMPLOYMENT AGREEMENT, dated as of October 1, 2008, by and between Vertical Branding, Inc., a Delaware corporation (the “Company”), and Nancy Duitch (“Executive”).

WHEREAS, the Company currently employs Executive as Chief Executive Officer;

WHEREAS, Executive and Company wish to enter into a new agreement memorializing the terms of Executive’s ongoing employment (the “Agreement”);

NOW, THEREFORE, in consideration of the mutual covenants herein contained, the Company and Executive hereby agree as follows:

1. Term.  This Agreement shall have a term of two (2) years from the date first written above (the “Term”).  Notwithstanding anything herein to the contrary, this Agreement and Executive’s employment by the Company shall be terminable at will by Executive or the Company at any time and for any reason not prohibited by applicable law, subject only to the provisions of Section 3(f) below.  Termination of this Agreement and Executive’s employment shall have no effect on provisions and obligations included herein which, by their express terms or nature, are intended to survive termination.

 

2. Position and Duties.   The Company shall continue to employ Executive as its Chief Executive Officer (“CEO”), and Executive shall continue to report to the Company’s Board of Directors.  Executive’s duties shall be those customarily associated with the role of Chief Executive Officer of a similarly situated, publicly-traded company of comparable size and business as the Company, as well as those assigned to Executive from time to time by the Company’s Board of Directors provided not inconsistent with the foregoing.  Executive agrees during the term of employment with the Company to commit substantially all of Executive’s working time, attention and efforts to the position on a full-time basis and to observe all Company policies applicable to senior executives of the Company.  This Agreement is personal to Executive and Executive may not assign or delegate rights or obligations hereunder without the written consent of the Company.

 

3. Compensation and Benefits .  In consideration of Executive’s services to the Company, Executive shall receive the compensation and benefits described below.

 

(a) Base Salary.   The Company shall pay Executive a base salary at the rate of three hundred two thousand dollars ($302,000) per year paid in installments according to the Company’s regular payroll policy and practices.  The Company shall withhold and deduct applicable federal and state income and employment and disability taxes from Executive’s base salary as required by applicable laws.  Executive shall be eligible for increases in base salary in connection with the Company’s annual executive compensation and performance review conducted by the Compensation Committee of the Board (the “Committee”), with such increases, if any, to be made in the discretion of the Committee and/or the Board.

 

 


(b) Annual Incentive Opportunity.   Executive shall be eligible to participate in an annual incentive plan established from year to year by the Committee and/or Board, which plan shall provide the potential for Executive to earn annual bonus compensation in an amount of up to fifty percent (50%) of Executive’s then-applicable base salary contingent upon achievement of personal or Company performance criteria, or some combination thereof, to be determined in the discretion of the Board of Directors.

 

(c) Benefits.  As a senior executive employee of the Company, Executive shall be eligible to participate in (i) each benefit plan sponsored or maintained by the Company and made available generally to its senior executives, including group life, hospitalization, medical (for Executive and two (2) dependents), dental, health, accident or disability insurance or similar plan or program of the Company, if any, and (ii) each profit sharing, retirement, deferred compensation or savings plan sponsored or maintained by the Company for its senior executives, whether now existing or established hereafter, and in each instance subject to the terms and conditions of any such plans and to applicable policies of the Company and laws and regulations now or hereafter in effect.

 

(d) Vacation.  Executive shall be entitled to accrue up to three (3) weeks of paid vacation each year of employment on the same basis as the other senior executives of the Company and in accordance with the terms and conditions of the generally applicable vacation policies of the Company.

 

(e) Automobile Allowance.  The Company agrees to reimburse Executive for the costs of leasing and operation of an automobile in an amount not to exceed $1,400 per month, subject to Executive’s accounting for personal use of such auto with appropriate income tax accountability.

 

(f) Termination Benefits.

 

(1) Standard Termination Payments.  Upon termination of Executive’s employment by the Company or by Executive for any reason, Executive shall be entitled to payment of accrued but unpaid salary and vacation through the date of termination (the “Standard Termination Payments”).

 

(2) Payment of Annual Incentive Compensation Under Certain Circumstances.  In the event of termination of Executive’s employment by the Company without Cause, by Executive for Good Reason or due to Executive’s death or Disability (as such terms are defined in Section 3(g) below), and provided such termination occurs after the end of a period to which annual incentive compensation contemplated under Section 3(b) is applicable, but before the earned portion (if any) of such compensation has been paid, then the annual incentive compensation that would have been payable to Executive for such period shall be paid to Executive (or Executive’s estate if applicable) at the time such payment would otherwise have been made.

(3) Payment of Severance Under Certain Circumstances.  In the event that Executive’s employment is terminated prior to expiration of the Term by the Company without Cause, by Executive for Good Reason or due to Executive’s death or Disability, then Executive (or Executive’s estate if applicable), in addition to the Standard Termination Payments, and provided that Executive (unless Executive is deceased) executes an effective general release of claims in a form acceptable to the Company (the “Release”), shall be entitled to payment of an amount equal to Executive’s then-current Base Salary for a period of twelve (12) months, less

 


applicable withholding or deductions authorized by Executive or required by law (“Severance”).  Severance shall be paid in equal bi-monthly installments over a period of twelve (12) months from the date of execution of the Release; provided, however, should a termination triggering Severance occur within twelve (12) months after a Change of Control (defined below), the full amount of Severance shall be immediately due and payable upon execution of the Release.  For purposes hereof, Change of Control means (i) the sale of all or substantially all of the Company’s assets, (ii) the merger of the Company with or into another entity resulting in the stockholders of the Company immediately prior to such merger owning 50% or less of the equity interests of the merged entity, or (iii) the sale of 50% or more of the outstanding common stock of the Company in one transaction or a series of related transactions.

 

(g) Definitions .

 

As used in this Agreement, the following terms shall have the meanings set forth below:

 

(1) “Cause” shall mean:

 

(i)

Executive’s refusal or failure (other than due to Disability) to materially comply with any directive of the Company’s Board of Directors that is not inconsistent with Executive’s position and responsibilities and that is otherwise lawful, subject to notice and a reasonable cure period to the extent curable;

 

(ii)

Executive’s gross neglect, willful malfeasance or willful misconduct in connection with Executive’s employment hereunder and which could reasonably be expected to result in a material adverse effect on the business of the Company;

 

(iii)

Executive’s willful and material violation of any Company policy or code of conduct applicable to executives and/or employees of the Company generally;

 

(iv)

Executive’s engagement in any activity that is a conflict of interest or competitive with the Company, other than any action not taken in bad faith and which is promptly remedied by Executive upon notice by the Company;

 

(v)

Executive’s engagement in any act of fraud or dishonesty against the Company or any material breach of federal or state securities or commodities laws or regulations;

 

(vi)

Executive’s engagement in any act of assault or other act of violence in the workplace; or

 

(vii)

Executive’s conviction of, or guilty plea or plea of nolo contendre to, any felony charge.

 

(2) “Disability” shall mean that Executive is incapable, after reasonable accommodation, of substantially fulfilling the positions, duties, responsibilities and obligations set forth in this Agreement because of physical, mental or emotional incapacity resulting from injury, sickness or disease for a period of (i) three (3) consecutive months or (ii) an aggregate of five (5) months (whether or not consecutive) in any twelve month period.  Any question as to the existence, extent or potentiality of Executive’s disability shall be determined by a qualified physician selected by the Company with the consent of Executive, which consent shall not be unreasonably withheld.  Executive or his legal representatives or any adult member of his immediate family shall have the right to present to such physician such information and

 


arguments as to Executive’s disability as he, she or they deem appropriate, including the opinion of Executive’s personal physician.

 

(3) “Good Reason” shall mean any one of the following without Executive’s consent:

 

(i)

requirement that Executive report to work more than 60 miles from the Company’s existing corporate offices (not including normal business travel required of Executive’s position);

 

(ii)

a demotion or any action by the Company which results in substantial diminution of Executive’s position, authority, duties or responsibilities (other than any action n


 
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