Exhibit 10.3
DATED [
·
] , 2005
(1) CLS REMY
COINTREAU
and
(2) CENTRAL EUROPEAN DISTRIBUTION
CORPORATION
and
(3) BOLS Sp.
z.o.o.
DISTRIBUTION
AGREEMENT
1
TABLE OF CONTENTS
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Page No.
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Clause
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1.
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Interpretation
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3
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2.
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Terms of
Appointment
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6
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3.
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Obligations of
Distributor
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6
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4.
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Obligations of
the Supplier
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11
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5.
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Terms of
Sale
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12
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6.
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Liability
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13
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7.
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Insolvency of
Distributor
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14
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8.
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Resale by the
Distributor
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14
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9.
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Additional
STOCKS
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15
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10.
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Intellectual
Property Rights
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15
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11.
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Exclusion and
Limitation of Liability
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18
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12.
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Term
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19
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13.
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Default and
Termination
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20
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14.
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Consequences of
Termination
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20
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15.
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Force
Majeure
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22
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16.
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Confidentiality
and Announcements
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22
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17.
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CEDC
Guarantee
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24
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18.
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Miscellaneous
Provisions
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24
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19.
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Governing Law
and Jurisdiction.
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27
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Schedules
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1.
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Brands
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2
DISTRIBUTION AGREEMENT
THIS AGREEMENT (this “ Agreement ”) is made
on [ ·
], 2005
BETWEEN:
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(1)
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CLS Rémy
Cointreau, a company registered under the laws of France, whose
registered office is at 21 Boulevard Haussmann, 75009 Paris, France
(the “ Supplier ”);
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(2)
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Central
European Distribution Corporation, a company registered under the
laws of Delaware, whose registered office is at Two Bala Plaza,
Suite 300, Philadelphia, United States of America (the “
Guarantor ”); and
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(3)
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Bols S.p.
z.o.o., a company registered under the laws of Poland whose
registered office is at [ ·
], (the “ Distributor
”).
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WHEREAS:
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(A)
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The Distributor
carries on the business of distributing and selling wines and
spirits within the Market (as defined below), and is also involved
in certain marketing activities.
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(B)
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The Supplier
wishes to appoint the Distributor as exclusive distributor for the
promotion and sales of the Stocks under the Brands (as defined
below) in the Market, on the terms and subject to the conditions of
this Agreement.
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(C)
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The Guarantor
has agreed to guarantee the performance by the Distributor, a
subsidiary of the Guarantor, of its obligations under this
Agreement.
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WHEREBY IT IS AGREED as follows:
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1.1
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In this
Agreement, unless the context otherwise requires, the following
words and expressions bear the meanings respectively set out
below:
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“Affiliate” means a Subsidiary or Holding Company of a party
and a Subsidiary of any such Holding Company;
“ Arbitral Tribunal
” has the meaning set out in Clause 19.2;
“ Brand Manager ”
means a person employed by the Distributor full time to manage the
promotion, distribution and sale of the Stocks;
“ Brands ” means
the trade marks listed in Schedule 1 (as may be varied from time to
time by the Supplier), and “ Brand ” means any
one of them;
3
“ Business Day ”
means any day (other than a Saturday or Sunday) on which banks
generally are open for business in the principal place of business
of the Supplier and in the Market;
“ CEDC Group ”
means the Guarantor and any subsidiary of the Guarantor from time
to time;
“ Change of Control
” means, in relation to the Distributor, if the Distributor
becomes a (direct or indirect) subsidiary of any third
party;
“ Delivery ” has
the meaning set out in Clause 5.2;
“ Depletions ”
has the meaning sales made for value on an arms length basis by the
Distributor to wholesale or retail customers of the Distributor
(but excluding sales made on a sale or return or similar basis and
excluding any returns accepted by the Distributor).
“ Disclosing Party
” has the meaning set out in Clause 16.2;
“ Dispute ” has
the meaning set out in Clause 19.2;
“ Effective Date
” means the date of this Agreement;
“ Force Majeure ”
means, in relation to any party, any circumstances caused by an
unpredictable and unavoidable event such as act of God, act or
regulation of any governmental or supra-national authority, war or
national emergency, accident, epidemic, fire, flood, riot, strike,
lock-out, or other form of industrial action;
“ Holding Company
” means any company which has one or more subsidiaries and
such company shall be deemed to be the holding company of such
subsidiaries;
“ Intellectual Property
Rights ” means all inventions, patents, registered
designs, design rights, database rights and copyrights, know-how,
internet names, domain names, email address names, business names,
trade marks, trade dress, logos, colour schemes and other source
identifiers (whether registered or not) and the goodwill therein
and any rights or forms of protection of a similar nature and
having equivalent or similar effect to any of them which may
subsist in the Market whether owned by or licensed to the Supplier
which relate to the Brands, Stocks, Promotional Material or other
material ;
“ Minimum Target
” has the meaning set out in Clause 3.5.1;
“ Market ” means
Poland;
“ Marketing Plan
” means a plan for sales, advertising and promotional
activity relating to the Brands as set in Schedule 3 and amended
from time to time (but in any event not more than once a year) by
the parties;
4
“ Net Sales ”
means sales at list price less duties and taxes, less all
on-invoice discounts (excluding early payment discounts), less all
off-invoices discounts (e.g. turnover discounts);
“ Promotional Material
” means any labels, labelling, packaging, advertisements,
marketing materials and associated or accompanying literature and
documentation relating to the Brands or Stocks delivered by the
Supplier to the Distributor;
“ Representative
” has the meaning set out in Clause 16.1;
“ Stocks ” means
the bottled or cased volumes of wines and/or spirits which are
marketed, distributed and sold by the Distributor under the Brands
(as may be varied from time to time in accordance with the
provisions of Clause 9), and “ Stock ” means any
one of them;
“ subsidiary ”
means a “subsidiary” of another company (its
“holding company”) if that other company, directly or
indirectly, through one or more subsidiaries:
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(i)
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holds a
majority of the voting rights in it;
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(ii)
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is a member or
shareholder of it and has the right to appoint or remove a majority
of its board of directors or equivalent managing body;
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(iii)
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is a member or
shareholder of it and controls alone or pursuant to an agreement
with other shareholders or members, a majority of the voting rights
in it; or
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(iv)
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has the right
to exercise a dominant influence over it, for example by having the
right to give directions with respect to its operating and
financial policies, with which directions its directors are obliged
to comply.
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“ Term ” means
the period commencing on the Effective Date and terminating on the
date specified in Clause 12; and
“ Year ” means
the period of 12 months from the Effective Date and each
consecutive period of 12 months thereafter during the period of the
Agreement.
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1.2
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Unless the
context otherwise requires, any reference in this Agreement
to:
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1.2.1
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a clause,
sub-clause or Schedule is to a clause, sub-clause or Schedule, as
the case may be, of or to this Agreement;
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1.2.2
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this Agreement
includes the Schedules;
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1.2.3
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the singular
shall be deemed to include the plural and vice versa;
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1.2.4
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any one gender
shall be deemed to include the other genders; and
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1.2.5
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any provision
of a statute shall be construed as a reference to that provision as
amended, modified, re-enacted or extended from time to
time.
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1.3
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The headings in
this Agreement are for ease of reference only and shall not affect
the construction of this Agreement.
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5
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1.4
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Any reference
to any English legal term for any action, remedy, method of
judicial proceeding, legal document, legal status, court, official
or any legal concept shall in respect of any jurisdiction other
than England be interpreted to mean the nearest and most
appropriate analogous term to the English legal term in the legal
language of that jurisdiction as the context reasonably requires so
as to produce as nearly as possible the same effect in relation to
that jurisdiction as would be the case in relation to
England.
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2.1
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The Supplier
hereby appoints the Distributor, which accepts such appointment, as
exclusive importer and distributor to import and distribute the
Stocks for resale within the Market on the terms of this
Agreement.
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2.2
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The Supplier
shall not, during the continuance of the Distributor’s
appointment as distributor pursuant to this Agreement, appoint any
agent or other distributor for the sale of the Stocks within the
Market.
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2.3
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During the
continuance of the Distributor’s appointment as exclusive
distributor pursuant to this Agreement, the Supplier shall not
actively supply or sell and shall procure that no Affiliates shall
actively supply or sell Stocks directly to any customer within the
Market and the Supplier shall use reasonable endeavours to ensure
that any distribution contract entered into by the Supplier or its
Affiliates shall incorporate clauses which prevent the counterparty
to such contract from actively selling the Brands into the
Territory.
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2.4
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Nothing in this
Agreement shall:
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2.4.1
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give the
Distributor any right or remedy against the Supplier if any Stocks
are sold within the Market by any third party without the
co-operation of the Supplier; or
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2.4.2
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entitle the
Distributor to any priority of supply in relation to Stocks as
against the Supplier, other distributors, agents or
customers.
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2.5
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The Distributor
shall distribute the Stocks within the Market for as long as this
Agreement is effective and in force.
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2.6
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The Supplier
shall not be under any obligation to maintain, control or own any
of the Brands, or to continue the production of Stocks, and shall
be entitled from time to time to make such alterations as it may
think fit to the specifications of any of the Stocks. The Supplier
shall have no liability to the Distributor should it dispose of
control or ownership, or not maintain, any of the Brands or
discontinue or reduce the sale or production of Stocks or alter the
specifications thereof.
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3.
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OBLIGATIONS
OF DISTRIBUTOR
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3.1
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Appointment
of agents and sub-distributors
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The Distributor may, in the case of
any agent or sub-distributor which is not a member of the CEDC
Group, following written notification to the Supplier, appoint one
or more agents or sub-distributors in the Market for the
distribution of the Stocks, provided that:
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(i)
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the Distributor
may not appoint a single agent or sub-distributor (other than a
member of the CEDC Group) in respect of a material part of the
Market; and
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6
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(ii)
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the Distributor
remains entirely responsible to the Supplier for all acts of such
agents or sub-distributors.
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3.2
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Exclusivity
of Purchase
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The Distributor shall purchase all
of its requirements of Stocks for resale in the Market exclusively
from the Supplier.
The Distributor shall
not:
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3.3.1
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actively sell
any Stocks to or solicit any customers outside the
Market;
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3.3.2
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establish any
branch or maintain any distribution depot outside the Market for
the sale of Stocks of the Supplier; or
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3.3.3
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provided that
such prohibition does not contravene any applicable law in the
Market, produce, manufacture, sell, distribute, deal in or be the
agent for any brand or product competing with any Rémy Martin,
Cointreau or any champagne or liqueur brand owned by the Supplier
or one of its Affiliates, unless expressly authorized in writing by
the Supplier.
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3.4
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Advertising
and Promotion
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3.4.1
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Unless the
Supplier in its sole discretion decides otherwise, advertising and
promotion in respect of each Stock shall be developed jointly by
the Supplier and the Distributor.
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3.4.2
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The initial
Marketing Plan for the year ending [ ·
] 2006 is set out in Schedule 3. The volume sales
target by Brand for the five years ending [ ·
] are set out in Schedule 4. Only
the sales targets by Brand set out in Schedule 5 in respect of the
three years ending [ ·
] shall be binding on the Parties. The sales
targets set out in Schedule 4 in respect of the two years ending
[ ·
] are merely provided on an indicative basis
only.
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3.4.3
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Subsequent
Marketing Plans shall be prepared annually. On or before 1 February
of each calendar year (unless otherwise agreed) the Distributor
shall submit a draft Marketing Plan to the Supplier in the form set
out in Schedule 3 for the latter’s review and acceptance.
Such plan shall outline sales volumes, market share objectives,
pricing strategy for the Brands for the relevant year as well as
sales, merchandising and promotional strategies and tactics and
budget to achieve them. The plan shall be submitted in the
form
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7
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used by the
Supplier and set out in Schedule 3 (which form of Schedule may be
revised by the Supplier from time to time). The budget shall be
based on projected depletions during the Distributor’s
financial year which runs from [ ·
] to [ ·
] .
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3.4.4
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If despite good
faith efforts, the parties cannot reach an agreement concerning the
volume sales target applicable to any Brand in respect of any year
in any subsequent Marketing Plan, then the volume sales targets
applicable to that Brand in the immediately preceding year shall
apply after being revised upwards take into account the increase in
inflation as officially published by the Polish Government between
the previous financial year and the year in dispute.
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3.4.5
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Since the
volume sales targets set out in each Marketing Plan are regarded as
a major clause of this Agreement, the failure of the Distributor to
reach at least 80% of the volume sales targets for any Brand (the
“ Minimum Target ”) in respect of any Brand
during two ( 2 ) consecutive years shall entitle the Supplier to
terminate this Agreement in respect of such Brand in accordance
with Clause 13.
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3.4.6
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All costs
incurred by the Distributor in accordance with Clause 3.4.1 and
related to the advertising and promotion of the Stocks shall be
borne by the Supplier and the Distributor in such ratio as they may
agree in writing from time to time.
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3.4.7
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The Supplier
may at all times, and subject always to prior notice, have access
to the Distributor’s appropriate evidence justifying the
validity and status of any requests for reimbursement of any costs
incurred by the Distributor in accordance with Clause
3.4.5.
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3.4.8
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The Distributor
shall during the term of this Agreement use its best endeavours to
promote the Brands and Stocks and increase sales of the Stocks in
the Market.
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3.5.1
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During the
continuance of this Agreement the Distributor shall
maintain:
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at all times
maintain such minimum amounts of Stocks as shall enable the
Distributor to meet the expected demand for the immediately
following [45] days as based on the most recent sales
forecast;
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sufficient
Stocks in order to enable the Distributor to meet expected demand
in the Market for the following three months from time to
time;
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3.5.2
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sufficient and
proper insurance cover for the Stocks with a reputable insurance
company and produce to the Supplier on reasonable prior written
notice full particulars of that insurance and the payment of the
relevant premiums;
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3.5.3
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Promotional
Material sufficient to promote and maximize sales of Stocks in the
Market; and
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8
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3.5.4
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properly store
the Stocks in suitable conditions, provide appropriate security
arrangements for such Stocks, and supply only those Stocks which
are both in good condition and within their shelf life. The
Distributor undertakes to use the FIFO storage method at all
times.
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3.6
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Sales
Objectives and Sales Personnel
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3.6.1
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During the
continuance of this Agreement the Distributor shall at all times
ensure that it employs or has otherwise available a sufficient
number of sales personnel who are able to effectively market and
supply Stocks to customers and potential customers and provide a
high level of after sales services throughout the Market.
Distributor shall notify the Supplier and its representatives of
any reduction of more than 25 (twenty five)% in either (1) the
Distributor’s sales of all products sold by it (including the
Stocks) over twelve months or (2) the number of people employed
within the sales force of the CEDC Group to promote the Brands and
Stocks within 5 days of any such reduction taking place provided
that the employment of such persons by another member of the CEDC
Group who continue to perform such functions shall not constitute a
reduction for these purposes.
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3.6.2
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Notwithstanding
the above provisions the Distribution hereby undertakes to the
Supplier at all times to maintain at least its existing coverage of
the on-trade and to maintain a proper presence for the Brands in
the on-trade.
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3.6.3
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Distributor
shall at its cost appoint and maintain a Brand Manager. The Brand
Manager must have previously been approved in writing by the
Supplier (such approval not to be unreasonably withheld or
delayed).
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3.7
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Compliance
with Laws, Licenses etc.
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The Distributor shall:
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3.7.1
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be responsible
for obtaining, paying for and maintaining in force all licences,
consents, permits and approvals of all regulatory authorities
whatsoever which are or may be necessary or advisable in connection
with the carrying out by the Distributor of any of its obligations
pursuant to this Agreement; and
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3.7.2
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comply with all
applicable laws and regulations relating to the importation,
transportation, distribution, storage, marketing, offer for sale
and sale of the Stocks within the Market, save where such laws or
regulations relate solely to the nature or method of manufacture,
packaging or labelling of Stocks and the Distributor shall notify
the Supplier of any changes or proposed changes that are made or
proposed from time to time in such laws relating to the nature or
method of production, packaging or labelling of Stocks within the
Market as soon as reasonably practicable after the fact of the
change or proposed change comes to the attention of the
Distributor.
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9
The Distributor shall:
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3.8.1
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create and
maintain an up-to-date list of (1) its twenty largest customers
(outside the CEDC Group) and (2) each customer which is a CEDC
Group Company, in each case showing the volumes and Net Sales of
Stocks of each Brand sold to each customer or CEDC Group Company of
within the Market and shall, at the request of the Supplier, supply
the Supplier with a copy of that list;
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3.8.2
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keep the
Supplier regularly informed of the progress and development and
likely future development of the market for the Stocks in the
Market and shall, without prejudice to the generality of the
foregoing, inform the Supplier, immediately upon becoming aware
of:
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(A) the entry
into the Market of any product competing with any Stock;
and/or
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(B) the
activities of any of the Supplier’s competitors that might
affect sales of Stocks within the Market;
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3.8.3
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The Distributor
shall provide the Supplier with:
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(a) monthly
statements showing Depletions by Brand;
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(b) monthly
statements showing Depletions by stock-keeping unit;
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(c) monthly
statements showing Depletions by channel and numeric distribution
of all Products;
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(d) monthly
statements showing Depletions to all key off-premise accounts;
and
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(e) information
reasonably requested by the Supplier including but not limited to
customer statistics;
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3.8.4
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The Distributor
shall provide the Supplier at the end of each quarter with a
statistical appraisal of the prices paid by customers (provided
that the Distributor shall at all times remain free to determine
such prices) and such other market and sales related information as
the Supplier may reasonably require, including Stocks in respect of
each of the Brands, and including a survey of orders outstanding at
the end of such quarter;
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3.8.5
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upon request by
the Supplier, send to the Supplier as soon as is reasonably
practicable such details of future sales and stocks and other
statistical forecasts as the Supplier may reasonably require for
budgetary purposes and for planning future production;
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3.8.6
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inform the
Supplier of all complaints relating to the Stocks and provide the
Supplier with all relevant available evidence and other information
relating thereto and forward to it at its expense for examination
representative samples of the Stocks in respect of which complaints
have been made together with full identification of such Stocks
including product reference numbers;
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10
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3.8.7
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keep accurate
and separate records and accounts in respect of all its purchases
from the Supplier, and the sale to customers, of Stocks;
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3.8.8
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inform the
Supplier of any significant change in the Distributor’s
ownership or in its control or any change in its organisation or
method of doing business which may affect the Distributor’s
performance of its obligations under this Agreement; and
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3.8.9
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meet with a
representative of the Supplier upon its reasonable request for the
purposes of discussing or reviewing any of the
foregoing.
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The Distributor shall:
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3.9.1
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clearly
indicate that it is acting at all times on its own behalf as
principal and shall in no circumstances expressly or impliedly do
any act or thing which may cause it to be taken by third parties to
be an agent of the Supplier;
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3.9.2
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not make any
representation nor give any warranty in relation to the Stocks or
Brands unless the same is either in the Supplier’s standard
form or in advertising material which has been supplied by the
Supplier or has been previously approved in writing by the
Supplier; and
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3.9.3
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not engage in
any conduct, which is prejudicial to the Brands.
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4.
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OBLIGATIONS
OF THE SUPPLIER
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4.1
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The Supplier
shall at its own cost (unless otherwise agreed pursuant to Clause
3.4.3) supply the Distributor with advertising material,
specifications and other information relating to the Brands and
Stocks in order to assist the Distributor as may reasonably be
necessary to comply with its obligations under this Agreement. Such
material, specifications and information shall not contain any
restriction, either direct or indirect, as to the price at which
the Distributor may resell Stocks.
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4.2
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The Supplier
may at its own cost (unless otherwise agreed pursuant to Clause
3.4.3) provide employees of the Distributor with training in the
sales and marketing of Stocks as it, after consultation with the
Distributor, may consider appropriate to assist the Distributor in
complying with its obligations under this Agreement. The content
and duration of such training shall be determined by the Supplier
after consultation with the Distributor.
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11
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5.1.1.
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By the
10 th working day of every calendar month
the Distributor shall send to the Supplier a rolling purchasing
forecast for the next 6 months detailing per Brand the details of
both future sales and Stocks.
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5.2.2
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The Distributor
shall periodically submit to the Supplier, in writing, orders for
specified quantities of certain Stocks. The Supplier shall within
[ ·
] days after receipt of a written
order advise the Distributor in writing and at its sole option of
its acceptance or rejection of the order. In the case of any
rejection of an order the Supplier shall be required to provide
reasonable evidence to the Distributors of the basis upon which
such rejection was made. Upon acceptance by the Supplier of an
order submitted by the Distributor, the order shall become a
binding contract between the Supplier and the
Distributor.
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The Supplier shall deliver the
Stocks Ex Works (Incoterm 2000) (the “ Delivery
”).
The Supplier shall not be obliged to
fulfil any order from the Distributor while any payment due from
the Distributor under this Agreement is more than 30 days in
arrears.
The prices for the Stocks shall be
the prices set forth on the Supplier’s price list. The price
list in force at the Effective Date is attached as Schedule 2. The
Supplier shall be entitled to modify in writing the price list from
time to time according to the following principles:
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(i) once in any
12 month period taking into account inflation and cost of dry
goods;
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(ii) at any
time subject to [ ·
] % margin on the Net Sales of the Distributor not
being affected and subject the price positioning of each Brand to
be consistent with the direct competitive environment and the
worldwide positioning of that Brand.
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5.4
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Invoices and
Payments
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5.4.1
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The Supplier
shall invoice the Distributor in respect of all Stocks ordered and
delivered pursuant to Clauses 5.1 and 5.2 within 7 days after
Delivery thereof.
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5.4.2
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Unless
otherwise agreed in writing, payment by the Distributor in respect
of each invoice shall be made unless otherwise specified by the
Supplier in writing within 60 days of the invoice date, in Polish
Zlotys.
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12
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5.4.3
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If during the
performance of this Agreement the above terms of payment are not
respected by the Distributor twice or more in any twelve month
period, the Supplier shall have the right both to shorten the above
payment terms accordingly and to require additional security for
the performance by the Distributor if its obligations under this
Agreement such as the supply by the Distributor at its cost of a
revolving irrevocable letter of credit, stand-by letter of credit
or bank guarantee from an international first rank bank in a form
acceptable to the Supplier. The Distributor agrees in such
circumstances to provide such additional security and to accept
such reduced payment terms.
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5.4.4
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If any amount
payable under this Clause 5 is not received by the Supplier by its
due date, then, without prejudice to the provisions of Clause 5.4.3
or any other rights or remedies the Supplier might have and to the
extent permitted by law, the Distributor shall be liable to pay
interest on such amount at the rate of 2% per calendar month, or
part thereof, from the due date until payment in full is
received.
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6.1
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Subject to
Clauses 6.2 to 6.4, the Supplier shall not be responsible for any
loss or damage caused by or resulting from any delay in delivery or
non-delivery of Stocks or any part thereof for whatever reason and
the Distributor shall not be entitled to repudiate the order for
any such delay in delivery or non-delivery. However in such
circumstances the sales targets set out in the applicable Marketing
Plan shall be reduced accordingly.
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6.2
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The Distributor
shall:
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6.2.1
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examine all
Stocks upon delivery for any damage to such Stocks and for any
short shipment of such Stocks and indicate such damage or short
shipment on the delivery receipt; and
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6.2.2
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notify the
Supplier in writing of any damage or short shipment referred to in
Clause 6.
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