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AMENDMENT, EFFECTIVE AS OF JANUARY 20, 2009, TO DISTRIBUTION AGREEMENT

Distribution Agreement

AMENDMENT, EFFECTIVE AS OF JANUARY 20, 2009, TO DISTRIBUTION AGREEMENT | Document Parties: PLAYBOY ENTERPRISES INC | Warner Retail Sales & Marketing Inc You are currently viewing:
This Distribution Agreement involves

PLAYBOY ENTERPRISES INC | Warner Retail Sales & Marketing Inc

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Title: AMENDMENT, EFFECTIVE AS OF JANUARY 20, 2009, TO DISTRIBUTION AGREEMENT
Date: 3/13/2009
Industry: Printing and Publishing     Sector: Services

AMENDMENT, EFFECTIVE AS OF JANUARY 20, 2009, TO DISTRIBUTION AGREEMENT, Parties: playboy enterprises inc , warner retail sales & marketing inc
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                                                                 Exhibit 10.2(b)

Portions of this Exhibit have been omitted pursuant to a request for
confidential treatment filed with the Securities and Exchange Commission. The
omissions have been indicated by asterisks ("*****"), and the omitted text has
been filed separately with the Securities and Exchange Commission.

Time/Warner
Retail
Sales & Marketing
260 Cherry Hill Road, Parsippany, NJ  07054

                                   AMENDMENT

This Amendment, dated as of January 9, 2008, and to be effective as of January
20, 2009 (the "Effective Date"), shall confirm the understanding between
Time/Warner Retail Sales & Marketing Inc. (f/k/a Warner Publisher Services
Inc.), a New York corporation ("Warner"), and Playboy Enterprises, Inc., a
Delaware corporation ("Publisher"), that the distribution agreement dated
January 1, 2006 and amended as of January 31, 2006 (as amended, the "Agreement")
is hereby amended as follows:

Sub-Paragraph 1(f): "Warner's Commission"

Sub-Paragraph 1(f) of the Agreement shall be deleted in its entirety and
replaced with the following sentence:

""Warner's Commission" shall mean a sum equal to ***** of the Cover Price of the
Net Sales."

Sub-Paragraph 1(g): "Minimum Fee"

Sub-Paragraph 1(g) of the Agreement shall be deleted in its entirety and
replaced with the following:

      "[INTENTIONALLY LEFT BLANK]".

Sub-Paragraph 1(m): "Term"

Sub-Paragraph 1(m)(i) of the Agreement shall be deleted in its entirety and
replaced with the following:

<PAGE>

      ""Term" shall mean the three (3) year period commencing on January 20,
      2009 and terminating on January 20, 2012; provided, however, that either
      party may terminate this agreement at any time, for any reason, effective
      on or after January 20, 2010 (such effective date of the termination, the
      "Termination Date"), provided that such terminating party provides written
      notice to the other party at least ninety (90) days prior to the
      Termination Date."

The phrase "1(m)(i)," shall be added immediately after the word "subparagraphs"
and immediately before the phrase "14.b.," on the fourth line of clause 1(m)(v)
of the Agreement.

Sub-Paragraph 1(m)(iv) of the Agreement shall be deleted in its entirety and
replaced with the following:

      "[INTENTIONALLY LEFT BLANK]".

Sub-Paragraph 3(g): "The Publisher Agrees"

The following words shall be added immediately after the word "arrangements" and
immediately before the "," on the second line of Sub-Paragraph 3(g) of the
Agreement:

      "that may impact Warner's billing and collection under this agreement".

Sub-Paragraph 6(b): "Credit to Wholesale Distributors"

The word "Customer" on the second line of Sub-Paragraph 6(b) of the Agreement
shall be deleted in its entirety and replaced with the word "Wholesaler".

Paragraph 7: "Warner Agrees"

Sub-Paragraph 7(e) shall be deleted in its entirety and replaced with the
following:

      "To designate an employee as a non-exclusive marketing manager for
      Publisher's Publication(s) and to designate such employee of Warner to
      coordinate all distribution relating to Publisher's Publication(s); it
  &nbs 


 
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