CONSULTANT & ADVISORY AGREEMENT WITH MR. ANDREW JONES, CONSULTANT CONSULTING & ADVISORY AGREEMENT

                                                                   EXHIBIT 10.11

                         CONSULTANT & ADVISORY AGREEMENT
                                      WITH
                          MR. ANDREW JONES, CONSULTANT

                          CONSULTING & ADVISORY AGREEMENT

         THIS   AGREEMENT   (the   "agreement")   is entered   into as of 29th day of
November 2007 by and between   Electronic   Game Card Inc (the   "Company")   and Mr
Andrew Jones, (the "Consultant") of 118 Rosemary Road, Poole, Dorset BH12 3HE.

         WHEREAS,   the Company is desirous of engaging the Consultant to consult
with it in software   design and development to support the Company's new product
innovations,   specifically   the further   development of the PRIZE MOBILE LIMITED
MOBILE PHONE REWARD BASED ADVERGAME BESPOKE SOFTWARE.

         NOW   THEREFORE,    in   consideration   of   the   recitals,    promises   and
conditions in this Agreement, the Company and the Consultant agree as follows:

1.        CONSULTING & ADVISORY SERVICES

         Company   hereby   retains   Consultant to render advice and consulting to
the   Company to assist the   Company to meet its   corporate   goals in new product
development.

2.        TERM

         The initial term of this consulting   Agreement shall be for a period of
six (6) months with an option to extend if satisfactory work has been completed.
The term of Compensation shall be set out below.

3.        COMPENSATION OF CONSULTANT

         The Company shall pay the   Consultant   (pound)125,000   (391,867   shares
based   upon a price of $0.644 per share) ON   successful   conclusion   of the work
performed at the end of the initial term.   Any fees to be paid in cash or shares
in the Company at the closing market price ruling as of the date of commencement
of this contract ( Shares to be issued under   regulation S-8) as mutually agreed
between the parties.

4.        RELATIONSHIP OF PARTIES

         For the purposes of the internal revenue code, this Agreement shall not
constitute an employer-employee   relationship. It is the intention of each party
that   Consultant   shall be an independent   contractor and not an employee of the
Company.   Consultant   shall   not have the   authority   to act as the agent of the
Company   except when such authority is   specifically   delegated to Consultant by
the   Company.   Subject to the express   provisions   herein,   the manner and means
utilized by Consultant are at the discretion of the Consultant. All compensation
paid to   Consultant   hereunder   shall   constitute   earnings to   Consultant   from
self-employment income.


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5.        CONFIDENTIALITY

         As a condition   to the   Consultant   furnishing   information   and advice
under this Agreement,   the Company agrees to treat with the strictest confidence
a