Exhibit
10.3
AGREEMENT
DATE
:- The 13 th day of May 2005.
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Chuangrun Media
Limited, a corporation incorporated in Hong Kong and having its
registered office at Room 1403, 14/F, SUP Tower, 75-83 King’s
Road, North Point, Hong Kong (hereinafter referred to as
‘Chuangrun’) represented by its authorized
representative Mr. Cai Han-Xiong and
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Actionview Far
East Limited, a corporation incorporated in Hong Kong and having
its registered office/principal place of business at 12/F,
Chuang’s City Tower No. 35-39 Morrison Hill Road, Wanchai,
Hong Kong (hereinafter referred to as ‘Actionview’)
represented by its legal representative Mr. Justin Kwei.
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ActionView
International, Inc. of Canada has developed and owns a proprietary
backlit scrolling billboard advertising system (defined in Clause 1
and hereinafter referred to as the Display System).
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ActionView
International, Inc. is a shareholder of Actionview and has duly
licensed Actionview to market and distribute the Display System and
to grant sub-licenses of the Display System and the Proprietary
Rights (as defined hereunder) to third parties in Asia.
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Actionview and
Chuangrun have agreed to co-operate in providing advertising
service to customers in Guangzhou, PRC using the Display
System.
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IT IS HEREBY
MUTUALLY AGREED as follows:
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DEFINITIONS AND
INTERPRETATION
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For the purpose
of this agreement, the following expressions shall bear the
respective meaning set forth below.
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Business : the business of advertising by means of the
Display System.
Display
Unit : means a unit of
the Display System deployed in the Business of either 1m. x 1.5 m.
or 1.2 m. x 1.8 m. or 1.5 m. x 4.0 m or 1m. x 1.5m. (double-sided)
or such other dimensions as the parties may agree from time to
time.
Display
System : means the
Actionview backlit scrolling billboard including the built-in
controlling software.
Effective
Date : as defined in
Clause 6.
Force
Majeure : means, in
relation to either party, any circumstances beyond the reasonable
control of that party.
Hong
Kong :
the Hong Kong Special Administrative
Region of the PRC
Manual : the operation manual produced by Actionview as
amended from time to time by Actionview in respect of the Display
System
Patents : means all patents now or hereafter held
(including but not limited to patents now in the course of
registration) by ActionView Inc. and/or Actionview relating to the
Display System or any part thereof.
Premises : the locations proposed to be used by Chuangrun
for the installation of Display Units
PRC :
the People’s Republic of China
Proprietary
Rights : means the
Patents, Trade Marks, Trade Names and the package of industrial and
intellectual property rights relating to all trade marks, trade
names, logos, insignia, models, designs, copyrights, know-how,
drawings, plans and/or patent in or in connection with the Display
System and/or the Manual licensed by ActionView International Inc.
to Actionview.
Restricted
Information : means any
information which is disclosed by either party to this agreement to
the other pursuant to or in connection with this agreement (whether
orally or in writing, and whether or not such information is
expressly stated to be confidential or marked as such).
Revenue : means the gross turnover derived from the
Business by Chuangrun whether or not invoiced, less business tax,
sales commissions and Premises rental fee.
Term :
means the term of this agreement as defined in Clause 6
below.
Territory : means Guangzhou City Area of the
PRC.
Trade
Marks : means
‘ActionView’ or any other trade mark (whether
registered or not) which may now or hereafter be used by ActionView
International Inc. and/or Actionview in connection with the Display
System.
Trade
Names : means
‘ActionView’ or any other trade name (whether
registered or not) which may now or hereafter be used by ActionView
International Inc. and/or Actionview in connection with the Display
System.
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The headings in
this agreement are for convenience only and shall not affect its
interpretation.
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RESPONSIBILITIES OF THE
PARTIES
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procure
Premises within the Guangzhou Metro System, the Guangzhou Airport
at Huadu, and such other locations within the City of Guangzhou,
P.R.C. for installation of Display Units;
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enter into such
lease, license or other agreement with such party as may be
necessary for the use of Premises;
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install Display
Units at the Premises and maintain the Display Units at all times
in good clean operational condition;
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use its best
endeavor to promote the Business;
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enter into
binding contracts with advertisers and/or other users of the
Display Units by itself or through its approved agents;
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perform and
observe all the terms and conditions contained in the aforesaid
lease, license or other agreement mentioned in Clause 2.1.2 and
contracts mentioned in 2.1.5;
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be responsible
for the collection of Revenue from advertisers and other users of
the Display Units.
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supply Display
Units to Chuangrun and deliver the same to Chuangrun in Guangzhou
and provide technical support for installation;
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supply spare
parts for the Display Units;
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provide product
training and technical support;
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be responsible
for the costs of transporting Display Units to Premises within the
Territory.
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RIGHTS GRANTED TO
CHUANGRUN
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For the sole
purpose of the operation of the Business from the Premises,
Actionview grants Chuangrun for the Term, the following
rights:
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the right and
license to use the Proprietary Rights and the Display
System;
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the right to
receive all Actionview's know-how, training and assistance as
indicated below;
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Chuangrun shall
use the rights granted under Clause 3.1 in accordance with the
terms and within the limits stated herein and shall perform each of
its obligations provided for herein.
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Chuangrun shall
not use the rights hereby granted for any purpose other than
operating of Business from the Premises or use them after the
expiration or termination of this agreement, howsoever
caused.
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The grant of
all such rights to Chuangrun shall be conditional (and continue to
be conditional during the Term) upon Chuangrun observing in full
its obligations set forth in Clauses 3.2 and 3.3 above.
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LEGAL STATUS
OF THE
PARTIES
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Chuangrun shall
conduct the Business as an independent business operator in its own
name and on its own account.
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Chuangrun shall
operate the Business in compliance with all applicable laws and
regulations and shall apply for, obtain and have renewed all
permits, authorizations and licenses required for the operation of
the Business at its own expense.
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Neither party
is an employee, agent, sales representative, nor a partner of the
other. Neither party shall hold itself out as such or as having any
power or authority to enter into contracts in the name of the
other, or to commit the other in any way to any third parties or to
incur any obligation on behalf of the other.
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During the
Term, Chuangrun shall not:
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Install Display
Units at any location other than the Premises without the prior
consent in writing of Actionview which consent shall not be
unreasonably withheld (provided that if Actionview is unable to
supply the Display Units, Chuangrun is entitled to co-operate with
any third party);
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use the
Proprietary Rights otherwise than in relation to the operation of
the Business;
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have the right
to grant any further sub-license of the Proprietary Rights or part
thereof to any third party;
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conduct the
Business or any part thereof by or through any agent without the
prior written consent of Actionview, which consent shall not be
unreasonably withheld.
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Subject to the
provisions of Clauses 16 and 17 below, this agreement shall come
into force on April 1, 2005 (hereinafter referred to as the
Effective Date) and continue in force until March 31,
2010.
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OBLIGATIONS OF
ACTIONVIEW
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Prior to the
execution of this agreement, Actionview has delivered to Chuangrun
those Display Units mentioned Schedule 1 to this agreement and
Chuangrun hereby acknowledges the receipt of the said units.
Actionview shall deliver the number of Display Units mentioned in
Schedule 2 to this agreement in accordance within the period
mentioned therein. All Display Units shall remain the property of
Actionview during and after the Term.
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Actionview
shall provide Chuangrun from time to time with:
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plans and
specifications for the installation of Display Units at the
Premises insofar as not included in the Manual;
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such general
supervision of the preparation of the Premises for installation as
Actionview shall consider appropriate;
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Before the
execution of this agreement, Actionview has delivered a copy of the
Manual to Chuangrun on loan and Chuangrun hereby acknowledges
receipt of the Manual. Actionview shall be entitled to update the
Manual from time to time provided that Actionview shall forward to
Chuangrun on loan full written particulars of such
updates.
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Actionview
shall be responsible for all maintenance and repairs of the display
units.
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Actionview
shall carry out the maintenance works with an average response time
of 4 hours.
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Chuangrun shall
use its best endeavors to promote and expand the Business within
the Territory and collaborate with Actionview and protect its
interests with the diligence of a responsible
businessperson.
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Chuangrun shall
conduct the Business in full compliance with all operational
systems, procedures, policies, methods and requirements prescribed
in the Manual as well as in any supplemental notices, revisions or
amendments thereto.
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Chuangrun
acknowledges that the Manual and all such additional and
supplemental materials shall at all times remain the sole and
exclusive property of Actionview and the copyright therein shall at
all times remain and/or vest in Actionview.
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Chuangrun shall
hire a sufficient number of employees, suitably qualified to
operate the Business and to meet all likely demands of its
customers.
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Chuangrun shall
keep true and complete documentation and accounting records
concerning the Business and Revenue including but not limited
to
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Contracts with
advertisers and third parties for the use of the Display Units;
and
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Invoices issued
to such advertisers and third parties
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All evidence of
receipts of Revenue and payment of tax
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and allow
Actionview to inspect and take copy of such documentation and
records upon 48 hours prior notice
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Chuangrun shall
establish a good system of financial control and take all
practicable steps to prevent late payment or default in payment of
Revenue by third parties.
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IMPROVEMENTS MADE BY
ACTIONVIEW
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If Actionview
makes any improvements to the Display System, it shall without
delay communicate the same to Chuangrun and Chuangrun shall without
delay use such improvements, free of all further royalties, charges
or payment whatsoever, at the time and in the manner specified by
Actionview in writing.
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IMPROVEMENTS MADE BY
CHUANGRUN
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Chuangrun shall
notify Actionview any improvements which shall be made to the
Display System to be useful to the operation of the Business and
shall grant Actionview a permanent, royalty-free, exclusive and
worldwide license with respect to said improvements, including the
right to sub-license.
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REPRESENTATIONS BY ACTIONVIEW/OBLIGATIONS OF
ACTIONVIEW
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Actionview
represents that:
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it is duly
licensed by ActionView International, Inc. to use the Proprietary
Rights, including the right to grant sub-licenses thereof to
Chuangrun in the manner set out in this agreement;
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as far as
Actionview is aware, the use by Chuangrun of the rights granted
under Clause 3 of this agreement does not infringe the rights of
any third party within the Territory;
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it is not
aware, at the time of the execution of this agreement, of any
action, claim or proceedings brought or threatened in respect of
any of the Proprietary Rights.
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REPRESENTATIONS BY CHUANGRUN/OBLIGATIONS OF
CHUANGRUN
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Chuangrun
acknowledges that Actionview International, Inc. is the owner and
Actionview is the licensee of the Proprietary Rights and all
proprietary rights , title, and interest in the Display System and
the goodwill associated therewith and that such goodwill shall
inure to and be at all times vested in ActionView International,
Inc. and Actionview exclusively.
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Chuangrun shall
use the Proprietary Rights only i
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